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The J. Sterling Hughes Show
All about the practice of Family Law - insights, interviews, news, developments, real life case studies. My mission is to Empower Family Law Attorneys.
I share how we have grown our family law firm, SterlingLawyers.com, from zero to 25+ lawyers and $15m a year in revenue since 2014.
The purpose is to document what's working and not working so you can re-contextualize for your practice and shorten your success curve.
We are so open about what we are doing because we want to help other lawyers build a beautiful law firm, even if you "compete" with us.
So, follow me and subscribe to "The J. Sterling Hughes Show" Podcast.
My YouTube channel is @JSterlingHughes
Go to www.JSterlingHughes.com for a ton of family law practice resources and info.
The J. Sterling Hughes Show
Scaled Offers to Turbo-Charge Client Hires w/ Tony Karls - #103
Are you missing out on potential clients?
Most family lawyers give potential clients one offer: hourly representation.
There is a better way to serve clients than with just one offer.
Having multiple offers is a great way to incrementally grow sales. We call this "scaled offers" at Sterling Lawyers.
In this show, my co-founder, Tony Karls, and I cover:
1 - The problem with jumping straight from "I don't know you" to "Spend money with me"
2 - How to create a series of scaled offers that build trust and nurture leads
3 - Leveraging free resources like calculators, webinars, and workshops to capture attention
4 - Strategies for small firms to implement scaled offers with limited resources
5 - Giving value without expectation to build stronger client relationships
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Go to: www.JSterlingHughes.com for tons of Family Law Practice resources.
My purpose is to Empower Family Law Attorneys so they can build a beautiful family law practice and have the practice of their dreams.
I share my family law firm’s secrets, tactics, and strategies of how we have grown from 0 to 25 attorneys and over $15m in revenue in our first ten years.
When I am not podcasting, I am the CEO and Co-Founder of SterlingLawyers.com.
Follow me on: LinkedIn - YouTube - X - Instagram - TikTok
